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Social media for marketers: Unpicking the 2.0 hype

Return to the WTM Seminar, Conference and Event Programme search
Date/Time: 11 Nov 2009
11:00-12:00
Location:North Gallery Room 13

Speaker/s
  		• Jeremy Head, Travel Editor, iCrossing
  		• Nathan Midgley, Web Editor, TravelWeekly
  		• Jane Nicholson, Regional Director UK, Ireland and Nordic Region, Tourism Queensland

    Seminar Details
    The success of campaigns such as Tourism Queensland's 'Best Job In The World' has added momentum to the Marketing 2.0 gold rush. But could the hype distract marketers from the importance of good creative? Tourism Queensland’s Jane Nicholson talked about their unstoppable viral, while iCrossing travel editor Jeremy Head urged forward-thinking marketers not to leave originality behind.
    Organised by TravelWeekly


     Listen as audio Download audio   Download Powerpoint Presentation Download presentation 1 - Jeremy Head iCrossing

    Download presentation 2 - Jane Nicholson Tourism Queensland





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