| Date/Time: | 10 Nov 2010
12:30-13:30 |
| Location: | South Gallery Rooms 31 & 32 |
| Chaired by: |
Paul Richer
Senior Partner
Genesys - The Travel Technology Consultancy
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Speaker/s
Details:
The search engines are the dominant force driving customers to web sites. Whether you are optimising your web site to work well within natural search listings or you are relying on pay per click advertising to drive traffic, you need to get it right. If a site is performing poorly, potential customers will be going to competitors and online advertising and marketing spend will just be money down the drain. For this seminar, a search marketing expert will be putting questions to the search engines and getting the answers. Organised by Genesys – The Travel Technology Consultancy.
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